Starbucks Global Supply Chain

Sonia Baig

Multi-Unit Operations Leadership · Enterprise Supply Chain · Process Improvement · Cross-Functional Execution
Chesapeake, VA · Logistics Service Representative

Operations leader with 20 years at Starbucks, combining deep field leadership experience with enterprise supply chain perspective and a continuous-improvement mindset. I identify where execution breaks down and improve it in ways that hold — across multi-unit operations, business performance, partner leadership, and an enterprise network of 41 distribution hubs. Lean Six Sigma Black Belt. Supply Chain Manager certified. Baruch College BBA.

Today I resolve 175+ service cases a week across 41 distribution hubs supporting 17,148 Starbucks locations — partnering with transportation teams, distribution centers, and store operations to close execution gaps before they become business problems. That same instinct drove two decades of measurable results in the field: growing one store's weekly revenue from $42K to $70K+, outperforming district benchmarks in comp sales and labor accuracy, and building teams that stayed. I bring that combination of field-tested leadership, enterprise perspective, structured problem solving, and continuous improvement to complex operational challenges where people, process, and execution have to work together.

20 Years of operations leadership and enterprise supply chain experience
41 Distribution hubs supported
6 Certifications across supply chain, Lean, agility & responsible AI
Sonia Baig — professional headshot
About
Process Improvement · Operational Leadership

A career built on closing the gap between the plan and what actually happens

Lean Six Sigma Black Belt with 20 years of operational leadership, applying structured problem-solving and continuous improvement across store operations and enterprise supply chain.

Assistant Store Manager → Store Manager / Certified Trainer
Starbucks · 2014 – 2023 · New Jersey, California, Virginia · Previously Barista/Shift Supervisor, 2004–2014 (NY, FL, NJ) · 30+ Shift Supervisors developed
Retail Business Consultant
7-Eleven · planned leave 2021 – 2022
Logistics Service Representative
Starbucks Global Supply Chain · March 2023 – Present
Bridging Field Leadership & Enterprise Strategy
Continued leadership growth · broader organizational impact

My career started where operations get real: on the floor of a Starbucks store. I started as a Barista, was promoted to Shift Supervisor within three months, and spent the next decade growing across three markets (New York, Florida, and New Jersey) before becoming an Assistant Store Manager and then Store Manager. My multi-unit management experience expanded my leadership beyond my home store in both New Jersey and California, where I provided management coverage and operational oversight for additional locations, including P&L responsibility, business performance, partner leadership, compliance, and operational readiness. What drives me most is coaching partners, developing future leaders, and creating store environments where partners feel supported and customers receive the experience they expect from Starbucks.

As a Retail Business Consultant at 7-Eleven, I carried that lens across multiple locations, learning to diagnose operational issues at a regional level and translate field realities into guidance that business owners could actually act on.

Today, as a Logistics Service Representative within Starbucks' Global Supply Chain, I support logistics coordination across 41 distribution hubs and resolve an average of 175+ service cases per week — corporate-side visibility layered onto 20 years of field leadership, including 10 years in management.

Enterprise Impact

Where daily execution meets enterprise supply chain

Every case I resolve sits at the intersection of enterprise strategy and store-level reality — a delayed shipment, a stock discrepancy, a broken handoff between functions. Across 41 distribution hubs and 17,148 locations, my job is to see the pattern behind the case: where a process needs to change, where a stakeholder needs better information, and where a fix today prevents a bigger disruption tomorrow. That operational-excellence mindset connects daily execution to enterprise-level decisions across every leadership role I've held.

Selected Business Impact

What the work has actually produced

20

Years of Starbucks leadership experience

41

Distribution hubs supported enterprise-wide

17,148

Store locations supported

175+

Enterprise service cases resolved weekly

$42K→$70K+

Weekly store revenue growth, full P&L ownership

20.1%

Comp sales growth in 2019, outperforming district

95%

Employee retention rate maintained

101–105%

Labor forecast accuracy sustained

30+

Leaders developed and promoted, including Shift Supervisors and Assistant Store Managers

91%+

Consistently achieved 91%+ EcoSure food safety audit scores

25% / 30%

Revenue growth & cost reduction delivered at 7-Eleven

NJ & CA

Multi-unit leadership: P&L, compliance & operational oversight for additional locations

Core Strengths

What I bring to the work

01

Enterprise Supply Chain Operations

02

Strategic Problem Solving

03

Process Improvement

04

Partner & Team Development

05

Cross-Functional Leadership

06

Data-Driven Decision Making

Career Journey

From frontline to enterprise

Each role added a wider lens and new tools, all tied to the same core habit of finding and fixing what's broken.

STORE LEVEL

Assistant Store Manager → Store Manager / Certified Trainer

Promoted from Barista to Shift Supervisor within three months, then spent 20 years advancing through five U.S. markets while completing a BBA at Baruch College. As Assistant Store Manager and Store Manager, I grew weekly revenue from $42K to $70K+, developed 30+ Shift Supervisors and three Assistant Store Managers, and was selected by my District Manager to lead a multi-store HR compliance initiative. My multi-unit management experience included taking operational responsibility for an additional store in both New Jersey and California, with accountability for P&L, business performance, partner leadership, compliance, and operational readiness — expanding my leadership scope beyond a single location.

REGIONAL

7-Eleven Retail Business Consultant

Advised independent business owners on operational performance, translating field issues into guidance they could act on immediately.

PARTNER NETWORK

Hora del Café Communications Lead · Coffee Culture Lead (Emerging)

Communications Lead for the Hora del Café Partner Network and Coffee Culture Lead for the Mission & Values Committee — leadership taken on without a title or a direct report (detail below).

ENTERPRISE

Starbucks Logistics Service Representative

Resolves 175+ service cases weekly across 41 distribution hubs supporting 17,148 locations — the enterprise counterpart to a decade of store-level execution.

CAREER DIRECTION

Bridging Field Leadership & Enterprise Strategy

Twenty years of field and enterprise experience are the foundation for continued leadership growth and broader organizational impact.

Continuous Growth

Investing in the leader I'm becoming

I take ownership of my development rather than waiting for the next role to teach me what I need to know. I've intentionally invested in certifications across Lean Six Sigma, supply chain, Agile, coaching, and responsible AI to strengthen the capabilities behind my experience.

Each credential reflects an area I chose to develop — from structured problem solving and process improvement to supply chain strategy, adaptive leadership, and emerging technology. For me, continuous learning is not about collecting certifications. It is about building the knowledge and tools to lead at a broader level and create greater business impact.

Certification Stack

A layered view of intentional growth

Six credentials, each chosen deliberately to build the leader I'm working to become — from process excellence and supply chain strategy to responsible AI. Scroll to move through the stack.

Keep scrolling
AI in Action

Applying AI with judgment, not just curiosity

I use AI tools including Claude, ChatGPT, and Microsoft Copilot as working partners in both my day-to-day work and my own professional development. Rather than treating AI as a novelty, I apply it the way I apply any new operational tool: with a clear purpose and a human check at every step.

At work, I use Microsoft Copilot across Teams, Outlook, and Excel to move faster on communication, summarize information, and support clearer decision-making. Beyond that, I've used AI to organize my career story into a clear narrative, structure this portfolio, translate operational work into business-impact language, and sharpen how I communicate professional value to leaders and mentors.

This isn't AI replacing my judgment. It's AI accelerating the parts of the work that benefit from speed, so I can spend more time on the parts that require experience.

Responsible AI Leadership

Grounded in CRAIL

CRAIL Foundation · CRAIL Coaching · CRAIL Responsible Certified Leader
Human review
Accuracy
Privacy
Bias awareness
Ethical decision-making
Responsible communication
AI as a support tool, not a replacement for judgment
Leadership Beyond My Role

Influence that doesn't wait for a title

My leadership extends beyond direct people management into enterprise influence — stepping into business needs, partnering across functions, and driving work forward through collaboration, accountability, and shared outcomes.

Hora del Café Partner Network: Communications Lead

Drive partner recognition (the quarterly HDC Gracias Award) and community engagement across a network I have no formal authority over.

Coffee Culture Lead, Mission & Values Committee (Emerging)

Helped establish this role within the Mission & Values Committee partner network and am building it toward fuller execution — on top of my day job.

Cross-Functional Communication: Logistics Operations

Daily coordination across distribution centers, transportation, carriers, and store operations — the same stakeholder influence sourcing and category leadership require.

Career Goals

Where this is heading

What comes next is more of what's driven the last twenty years: leadership at a larger scale, and broader organizational impact. Across store operations and enterprise supply chain, I've built the same core skill at increasing responsibility — turning enterprise decisions into field results, and field problems into enterprise fixes. I bring P&L and business acumen, people development, process improvement, root cause analysis, and the ability to lead through change to solving complex business and operational challenges wherever they sit. That's the through-line, and it's where I keep growing.

Education

Education & Continuous Learning

2014
Bachelor of Business Administration
Bernard M. Baruch College, The City University of New York
Management Major Human Resource Management Track Communication Studies Minor

A business foundation built around people, organizations, and communication, directly informing how I lead teams, manage cross-functional relationships, and approach operational problem-solving today.

Leadership Philosophy

How I think about the work

Good operations aren't an accident. They're built on clear processes, honest communication, and people who understand why the work matters. My job, regardless of title, is finding the gap between the plan and what's actually happening — and closing it in a way that sticks.

That means developing people, not just solving the problem in front of me. Using data to ask better questions, not just report what already happened. Applying new tools — including AI — with judgment and accountability, not just because they're available.

The best operations leaders make complexity look simple to the people depending on them, and stay honest about what's hard. That's the standard I hold myself to.

Get in Touch

Let's connect

Open to conversations with leaders, mentors, and hiring managers about opportunities where operations leadership, enterprise perspective, people development, and operational excellence can create meaningful business impact.